BANGKOK (IndoTelko) - Foodpanda, leading online marketplace for food delivery, and OpenRice, leading food and restaurant review website have announced a new strategic partnership across the South East Asian region.
The new partnership is expected to integrate key elements of both websites for a more enhanced consumer experience. foodpanda will display food reviews from OpenRice on each restaurant profile to give their customers access to more in-depth recommendations and user feedback. OpenRice will display a foodpanda delivery widget on each restaurant profile’s overview tab, so its users can now order food directly from their preferred local restaurant.
Global Managing Director of foodpanda, Ralf Wenzel, said “Today’s announcement is a particularly exciting step forward for both foodpanda and OpenRice. We firmly believe that our partnership will help in creating more choice, more transparency and more convenience for our mutual customers.”
Foodpanda and its affiliated brand hellofood offer food delivery from over 22,000 restaurants around the globe. Customers now benefit from over 1.6 million OpenRice-reviews to choose their favorite delivery restaurant.
“By combining our separate spheres of expertise and databases, especially in the food industry, we’re capitalizing on a very important relationship. We’re very excited to be working with foodpanda, which has seen exponential growth in Asia since it started in 2012. OpenRice believes in bettering the food and restaurant experience for anyone who loves food, and we can’t think of a better addition to our suite of partnerships.” said Managing Director of OpenRice, Jan Wong.
The partnership will be launching its first phase primarily in Singapore, India and Thailand. Subsequently, in Malaysia, Taiwan and Indonesia.(es)